​From the moment you start reading Dr. Lisa Goodman’s book, you won’t want to put it down. It reads like a captivating story while also offering a treasure trove of insights for students, recent graduates, and seasoned practitioners alike. The Manual for the Chiropractic Entrepreneur is like having a personal practice consultant at a fraction of the cost. Don’t hesitate—buy it, read it, and you’ll be thanking her later.

​Dr. Lisa Goodman takes practitioners on an enlightening journey through the intricate world of chiropractic entrepreneurship, providing a comprehensive guide for both aspiring and established professionals. This book transcends the traditional boundaries of chiropractic literature by seamlessly integrating soft and hard skills necessary for success in the field. 

One of the book’s standout features is its holistic approach to chiropractic entrepreneurship, encapsulated in Goodman’s ‘everything is everything’ concept. As the guiding principle throughout the book, she ensures that her readers are equipped with a broad spectrum of skills essential for a thriving chiropractic practice.

The strength of this manual lies in its practicality. Dr. Goodman doesn’t just dwell on theoretical concepts; she provides actionable advice and step-by-step guidance. The section on pre-practice is particularly insightful, offering future practitioners a roadmap to navigate the challenging early stages of their careers. Her meticulous attention to detail and real-world examples makes this book an invaluable resource for those embarking on their chiropractic journey. 

Furthermore, the book addresses the often-neglected aspects of entrepreneurship within the chiropractic field, such as branding and risk management. By exploring these topics, she empowers chiropractors to excel in patient care as well as in the management and growth of their practices. 

Finally, what sets “The Manual of the Chiropractic Entrepreneur” apart is its focus on fostering a sense of purpose in chiropractic professionals. Dr. Goodman’s dedication to helping practitioners do what they do best—help and teach their patients—shines through every page. The book not only equips readers with the tools for business success but also inspires a commitment to the core values of chiropractic care.”

Dr. Lisa Goodman’s ‘Manual for the Chiropractic Entrepreneur’ is like having a chat with your savvy colleague or friend who’s been there and done that, helping you navigate the ins and outs of turning your practice into a purposeful and profitable business.

Finally, business school for chiropractors! With this comprehensive step-by-step guide, students and doctors alike can save time and costly mistakes. Additionally, Dr. Goodman’s philosophy will elevate the whole profession by helping us message in positive, empowering, and effective way. 

I just finished the book. WOW! That must have been a lot of work! I love the purpose, and how concise it is. I’ve never seen anything laid out like this. It’s exactly what every student should start as soon as they know they want to be a chiropractor, no matter what their experience.

Dr. Lisa Goodman’s book is absolutely something that every chiropractor should have. No other book I have read can even begin to compete with the incredible breadth and depth of the material she covers. Each chapter contains a plethora of material to help not only the student but also those who have been in practice for many years.  

Kudos to Dr. Lisa Goodman for this incredible contribution to our colleagues.”